Customer experience has grown to become the key differentiator of any major brand in the world today. Businesses like yours are starting to draw a very close attention on how they can integrate a successful customer experience program to keep and generate new brand ambassadors that support and talk about their brand. With the ever-changing … Read moreWhy Customer Experience Will Matter More Than Ever
We get it and you are not alone. A lot of businesses are confused about the difference between customer service and customer experience. Our team have had numerous meetings with small and medium enterprises (even large ones) and heard them use the terms interchangeably. The difference is not that complicated, but very significant. In fact, … Read moreCustomer Experience is Not Customer Service
Lately, a lot of people started asking our team about machine learning and the industries who are currently using this technology. Just like us, machines are starting to mimic our human abilities. This specific subset of artificial intelligence aims to train machines to perform data-driven tasks, identify patterns, and make decisions to simplify business operations … Read moreWhat is Machine Learning and Who’s Using it?
There are many conversations happening around the rise of customer experience. Especially now, most businesses are moving into new digital grounds. Still, a lot of organizations assume that customer experience is all about giving quick refunds, discounts, promotions, or in general, cleaning up customer concerns or good information drive – but customer experience is way … Read morePersonalize customer experiences across your business | Blink – A Customer Experience Company
If you are running a business or part of an enterprise you have probably heard of this innovation. From a technology standpoint, beacon acts literally like a “beacon of light” though instead of a lighthouse emitting light into the ocean, it’s a small Bluetooth radio transmitter. This tiny device combined with other technologies can absolutely … Read moreHave You Heard of Beacon Technology? | Blink – A Customer Experience Company
When reading is the name of the game, your folks at Blink are always on the look out. We are running an internal group called Take a Moment to Blink and share daily posts from audiobooks, videos, memes, and articles about customer experience using Slack. Goal is to inspire our team to learn more about … Read moreA Compelling Read on People Buying Experiences and Not Products | Blink – A Customer Experience Company